Traditionally, P&C carriers have provided limited connectivity to their customers and, in many cases, only marginally better services to their agents. However, in today’s environment, both agents and insureds have been conditioned to expect rich, personalized digital experiences when interacting with service providers online.
Insurers that recognize that their customers, agents, and employees want to interact with their carriers across different channels and devices—when and where they want to—will be the insurers that thrive in the digital economy. The need for digital transformation in P&C insurance is mounting, as the pressure to deliver better customer and agent experiences become increasingly tied to obtaining and retaining business.
In this on-demand webinar, you will learn about:
- Current state of digital technology adoption and emerging, disruptive business models
- Key business considerations for building a strategy to digitally engage customers and agents
- Technological and organizational factors that influence digital transformation success